If you’re looking for a great business opportunity, consider selling leather handbags. They’re a fashion staple (women will never buy just one!). Plus, there are new trends and designs released every quarter, coinciding with the fashion season.
So how do you break into this business? First, get the product at a good price—as wholesale bags. By getting wholesale bags, you’re given preferred rates because you buy in volume. In fact, the margin of profit for wholesale bags are much higher than if you make them yourself.
There are thousands of wholesale bags you can get even just by going on the Internet. Many wholesale bags sites sell designer labels, others sell wholesale bags that are imitations of designer labels, others carry wholesale bags with generic brands.
Some of the wholesale bags are made in Asia, because production costs are lower and the huge trend for Oriental designs and natural materials (which are cheaper there). Other wholesale bags are made in Europe, featuring the work of younger, lesser-known designers.
Getting into the business of wholesale bags demands a nose for trends. You need to watch the fashion industry, observing trends in clothes and accessories and adjusting your orders of wholesale bags accordingly. For example, if the clutch handbags of, say, Balenciaga are earning raves in all the magazines, then that should be in your list of wholesale bags.
You also have to consider who you’ll be selling your wholesale bags to—who is your market? If you’re talking to a younger crowd, they may have lower purchasing power, so your lineup of wholesale bags should fall within a given price range.
Or you can include imitations in your menu of wholesale bags. If you’re talking to an older, affluent market their tastes may differ. Read the magazines targeted to that audience to get a feel for that market.
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